
Small batches, small footprint
Doing less harm isn't the end — it's the baseline. Here's how Zaytoun is working to leave things a little better than we found them.
Why this matters
Morocco's artisan economy depends on healthy soils, fair prices, and young people choosing to stay. We can't claim to have solved any of it — but we can share exactly what we're doing, and how far we still have to go.
Our four commitments
Packaging
100% recyclable cardboard, FSC-certified paper, natural-fibre ribbons — no plastics.
Sourcing
Direct relationships with 12 family farms; seasonal purchasing; never from industrial monocultures.
Community
Artisans earn 2× the national minimum; apprentices train paid from day one.
Carbon
Shipping offsets via verified tree planting in the Atlas Mountains for every order.
What we've committed to
Five measurable goals we publish and review every year.
- 01
Zero plastic
All product packaging plastic-free since January 2026.
- 02
Trees planted
10,000 argan and olive trees by end of 2027 in the Atlas Mountains.
- 03
Living wages
Every artisan paid at least 2× the legal minimum, reviewed yearly.
- 04
Waste diverted
80% of atelier waste composted or reused; the rest recycled.
- 05
Annual report
A public sustainability report published every January — the good, the bad, the honest.
Sustainability isn't a marketing line — it's the tension we navigate every single day between cost, craft, and consequence.
Where we are today
- 2,840Trees planted to date
- 0 kgPlastic in packaging
- 38Artisans on living wages
- 76%Waste diverted from landfill
Read the full report
Our 2026 sustainability report — 40 pages, no greenwashing.
